About Us

We solve real challenges for our customers

Our focus is on the success of our customers, long-term impact, and technical excellence.

Three people in an office are having a friendly conversation; two men are smiling and pointing at a woman.

Our mission

We create added value.

Behind our solution is a dedicated team of experts who combine technical excellence with practical experience. Our focus is on the success of our customers, long-term impact, and the innovative use of AI—for sustainable added value that has a direct effect.

Three smiling people, two men and one woman, hold a certificate and trophy at the Best of Technology 2024 awards ceremony.
A man in a gray suit holds a certificate and speaks to two people in a room with Starthouse branding on the wall.
Our focus is on the success of our customers, long-term impact, and technical excellence.
Man in suit speaking into a microphone at a discussion event in front of an audience.
Stefan on the podium at the "Best of Technology Awards" ceremony
Three people discussing a digital presentation about Mainition CRM on a screen in an office.
Most of our employees work remotely. We use the facilities at the Digital Gründerzentrum Aschaffenburg for team meetings.
Workstation with three monitors in front of a large window overlooking a snow-covered city and mountains under clear skies.
View from our Hinwil Innovation Center in the snow. The Alps in the background.
Two men are sitting outside on a wooden bench by a forest path, one is swinging his legs, both are smiling.
The fitness trail in Hinwil. Sponsored by our client Zurich Insurance.
A smiling man in a blue T-shirt holds a smartphone with a red cable against a white wall.
Workation. Stefan finds a place to charge his cell phone at the mountain station in Stoos, Canton of Schwyz.
A man in a white shirt sits on a train and smiles at the camera, with an ICE train in the background.
Sustainable travel. We pay attention to our carbon footprint, and not just as part of the Cyberforum CO2 Challenge.
Two men outdoors with open laptops on their laps in front of picnic benches and a large tree.
Our friendship began in 2014 in the legendary beer garden of the Rheinhotel Dreesen in Bonn—still a popular stop on our business trips today.
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“What drives us: looking to the future – connecting AI innovations and people, thinking ahead, trying new approaches, and staying grounded.”

Stefan Karrer & Dr. Andreas Alin

  • 110+
    users
  • 8
    team members
  • >3720
    Automated messages / day
  • Who we are today.

    What makes us unique? A team of interdisciplinary sales and technology experts driven by a shared passion for pushing boundaries and driving innovation.

    Our measure of success is clearly defined: the measurable success of our customers. It confirms the quality of our work and our responsibility as an equal partner.

    View from a mountain peak onto a lake surrounded by mountains and green meadows with flowers in the foreground.

    Despite all the technical advances, at the end of the day, people buy from people—and only a great team can create a great product.

    At Mainition, people from all cultures work together on innovative solutions that make technology human. Diversity, passion, and team spirit are our greatest strengths—and the key to true innovation.

    Group of six young adults smiling in front of a sponsor wall, a woman holding a certificate with the inscription 'Battle Winner'.

    With our services, we take responsibility—for our customers, their customers, our employees, and the future of coming generations.
    For us, responsibility means acting reliably, thinking ahead, and making decisions that will stand the test of time.

    We stand by our word—in quality, safety, and partnership.

    A man in a gray jacket holds a certificate and speaks in front of a wall with startup logos, with a woman standing in the background.

    Thanks to our AI and technology expertise, we always have our finger on the pulse. We don't react to trends—we shape them.

    Through close collaboration with our employees, research institutions, and students, we generate ideas that shape the future.

    Our success is reflected in numerous awards and strong partnerships that confirm our innovative spirit.

    A man in a suit speaks into a microphone during a panel discussion, with another man sitting next to him.
    View from a mountain peak onto a lake surrounded by mountains and green meadows with flowers in the foreground.
    Group photo of six smiling young adults, a woman holding a certificate with the inscription 'Battle Winner' at an event.
    A man in a gray jacket holds a certificate and speaks in front of a wall with startup logos, with a woman standing in the background.
    Man in a suit holds a microphone and speaks at a panel discussion with the audience in the foreground.

    Our milestones

    Step by step into the future of modern sales tools

    Successful innovations, satisfied customers – our path, step by step.

    2020
    Today
    Facade of a historic sandstone building with tall windows, two lanterns, and an open entrance door with steps.
    2020

    Founding of Mainition

    Dr. Andreas Alin founded Mainition GmbH & Co. KG as a side business with the goal of bringing genuine AI innovations into real business processes in a measurable way. Today, we combine AI and human strengths to activate customer relationships and generate new orders for our customers.

    Two men in suits pose smiling at the train station, one holding a guitar case.
    2023

    Research and development on LLMs

    Dr. Shashank Pathak joined Mainition as co-founder. We develop large language models for well-known companies. From customized language models to AI-supported dog tooth cameras: innovation knows almost no bounds at our company. As a result, we have won numerous innovation awards and grants in Bavaria, Baden-Württemberg, and Aschaffenburg.


    Thanks to the "Gründerturbo Prize," we are moving into our office at the Digital Gründerzentrum Aschaffenburg (Aschaffenburg Digital Start-up Center) and launching our first pilot projects in customer communications.

    Two smiling men stand in front of a modern building with stairs and a barren landscape in the background.
    2024

    AI platform for sales

    We are launching full-time. Under the leadership of co-founder Stefan Karrer, we are developing Mainition CRM Automation—our AI platform for sales—at our new Hinwil Innovation Center. In the same year, it won the prestigious "Best Of Technology" award from Wirtschaftswoche magazine in the Marketing & Sales category.


    This is how we take personalized sales communication to a new level.

    Man in gray suit holds a certificate and gestures, while two people stand in the background in a room with start-up decor.
    2025

    Focus on activating existing customers

    Of all the use cases for our platform, existing customer activation proved to be particularly promising—we have specifically expanded this area and developed it into a standard product.


    This means that medium-sized companies can now also benefit efficiently from our expertise and technological successes.

    Modern office with brick walls, several employees at computers, and a man walking down the stairs.
    2026

    Large-scale market development

    We are strengthening our team with new experts and, together with existing and new customers, achieving outstanding success and tangible results.

    Our goal: to establish existing customer activation in other industries and further expand our position as market and technology leader in this area.

    The team

    The people behind the technology.

    Stefan Karrer (Co-CEO)

    Stefan Karrer (Co-CEO)

    Product Development & Strategy Location Hinwil

    12 years of experience in software development. Career as a software architect at Salesforce.

    2 years of operating and improving the CRM system at a major German bank.

    Dr. Andreas Alin (Co-CEO)

    Dr. Andreas Alin (Co-CEO)

    Managing Director, Business Development & IT

    PhD in AI at the University of Tübingen. Eight years of consulting experience, building and leading AI teams.

    Former CTO for a fintech company and development of regulatory-compliant software development organizations for banks and stock exchanges.

    Dr. Shashank Pathak

    Dr. Shashank Pathak

    Chief Science Officer

    17 years of experience in artificial intelligence in Oxford, IIT Delhi, and Haifa.

    Responsible for the company-wide GenAI strategy at a leading Tier 1 automotive supplier, with deep expertise in reinforcement learning (PhD) and large language models (LLMs).

    Shalala Abil

    Shalala Abil

    software engineer

    5 years of professional experience in the development of CRM and ERP systems in international AI companies. Studied computer science at ADNSU in Baku.

    Tobias Wegner

    Tobias Wegner

    Customer Support & Founder Associate

    Studied business administration at the University of Mainz.

    Nico Weise

    Nico Weise

    Partner Sales

    Experience in managing a wholesale company. Currently studying sociology with a focus on digital transformation and AI.

    Your complimentary existing customer activation strategy

    Following a no-obligation initial consultation, you will receive a tailored strategy – free of charge and risk-free.

    We will jointly analyze your customer base: What prerequisites are met, and what existing customer potential can realistically be leveraged?

    You will receive a clear, actionable strategy for reactivating your existing customers and a measurable revenue forecast.

    If you wish, we will implement everything directly for you.
    (chargeable)

    Portrait of a man with short brown hair, dark blue suit, white shirt, and red tie in front of a gray background.

    Dr. Andreas Alin

    Co-CEO Business Development
    (0)6021 32 715 11
    sales@mainition.de
  • Hosted in Europe. Headquartered in Aschaffenburg.
  • 100% GDPR Compliant
  • Seamless Integration into Existing IT Infrastructure
  • The best advertisement: Satisfied Customers.

    We measure our success by the success of our clients.
 Therefore, we develop our solutions closely aligned with their needs, personally guide the implementation, and celebrate tangible results – together.

    A fantastic collaboration! Our Mainition project has exceeded expectations with truly innovative AI solutions. The capabilities of Mainition's solution are unique on the market. Looking forward to more!

    David Skalicky
    David Skalicky
    Zurich Insurance

    Mainition GmbH, co-founded by Dr. Andreas Alin, is an outstanding company in the field of customer activation and AI. Their deep expertise and innovative approach make them a highly valuable partner. Personally, I have greatly appreciated their insightful advice and collaborative spirit. I can therefore fully recommend Mainition.

    Martin Stolz
    Martin Stolz

    We have been collaborating with Mainition for approximately one year to enhance the precision of our B2B lead generation efforts, and this partnership has proven exceptionally beneficial. The custom-tailored campaigns, which incorporate AI-driven methodologies, have enabled us to acquire significantly higher-quality leads compared to our previous newsletter initiatives. What we particularly value about this collaboration is the team's proactive engagement, their responsiveness to our specific requirements, and their commitment to implementing bespoke solutions rather than generic ones. We unequivocally recommend their services.

    Andrea Tenten
    Andrea Tenten
    Skinalyse

    Despite numerous attempts, we had not effectively resolved the challenge of existing customer activation within the German-speaking market. Since Mainition assumed responsibility for this task, the process has become consistently effective, reliable, and professional, requiring no additional internal resources. This allows us to concentrate on delivering personalized service and fostering genuine client relationships.

    Alexander Back
    Alexander Back

    This sales enablement tool is precisely what we have consistently envisioned. While we had previously experimented with alternative solutions, they failed to yield the desired outcomes.

    Christian Ganz
    Christian Ganz

    Client interaction is not merely automated; it is also highly individualized. We are particularly impressed by the holistic approach. Delivering the appropriate content at the optimal juncture is paramount.

    Oliver Gerrits
    Oliver Gerrits