Forecasting

Predictable revenue through clear insights

Maintain continuous oversight of your recurring revenue targets. Mainition illustrates the performance of your customer activation initiatives. Deviations from the plan become immediately apparent, enabling proactive intervention. This makes revenues predictable and ensures opportunities are strategically leveraged.

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Dashboard featuring response analysis, a pie chart showing theoretical and achievable revenue from existing customers, and an actual-vs.-target response rate chart with markers indicating values above and below target.
Leading Clients Rely on Mainition

Your sales forecast

Track your success

Is the campaign meeting your revenue expectations? Set your key performance indicators and track how actual results are developing—clearly visible and adjustable at any time.

What is the inherent potential within your existing client base?

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44.000€

Theoretical potential for additional existing customer revenue

15.440 €

Additional Realizable Revenue from Existing Customers

Features

Always one step ahead

Forecasting in Mainition is based on the key metrics of your existing customer strategy—any deviations from the plan are immediately visible, allowing you to respond quickly.

The pie chart shows €44,440 in theoretical additional potential revenue from existing customers and €15,440 in additional achievable revenue from existing customers.

Real-Time Forecasting Beta

Forecasts are generated based on your individual KPIs. All data is continuously updated and displayed in clear dashboards. This allows you to keep track of your progress toward your goals at all times.

The table showing the response analysis lists the following categories: Customer response, No response, Bounce, and Automatic response, along with absolute numbers and percentage values for both actual and predicted figures.

Beta Performance Analysis

Mainition shows you in real time how your campaigns are performing. Any deviations from the plan are highlighted immediately, allowing you to take action early on. This ensures that optimization measures are implemented exactly when they matter most.

Bar chart showing the projected revenue forecast for Q1 2025 and additional revenue from existing customers, with bars in purple and green ranging from 0 to 40 million euros.

Reliable Revenue Beta

Our AI learns from past trends and becomes more accurate with each cycle. This gives you confidence in your decisions and makes it possible to reliably forecast revenue over the long term. This is how sustainable growth is generated from your existing customer base.

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Free and Non-Binding
Activation Plan for Existing Customers
Optional Implementation

References

What our customers achieve daily with Mainition

Yesterday's customers represent today's opportunities: Mainition facilitates the re-engagement of existing clients and the reactivation of their business.

All Success Stories
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A medium-sized control cabinet manufacturer successfully reactivated 663 customers through AI-based existing customer activation. Within 6 weeks, this generated 8 purchase-ready leads, 5 quotation requests, and 16 reactivated customers – all without additional sales effort.

5 Immediate Quotation Requests
View Reference

The company's goal is to prepare the market for skin screening applications for a B2B audience. To this end, the company has developed a multi-channel communication concept. Mainition's software contacts and supports new customers and follows up on over 9,700 existing leads.

Multi-channel approach with intelligent follow-ups for efficient market development
View Reference

Includo GmbH Includo GmbH, a growing impact startup, uses Mainition to sustainably activate existing customers, identify prospective buyers, and make growth predictable—all while communicating on equal terms and without additional sales effort.

100% growth in 2025
Trust-based communication on equal terms ensures long-term partnerships
Martin Stolz
Martin Stolz
Founder of Includo B2C and B2B Shopping Platform
View Reference
All Success Stories

Your complimentary existing customer activation strategy

Following a no-obligation initial consultation, you will receive a tailored strategy – free of charge and risk-free.

We will jointly analyze your customer base: What prerequisites are met, and what existing customer potential can realistically be leveraged?

You will receive a clear, actionable strategy for reactivating your existing customers and a measurable revenue forecast.

If you wish, we will implement everything directly for you.
(chargeable)

Portrait of a man with short brown hair, dark blue suit, white shirt, and red tie in front of a gray background.

Dr. Andreas Alin

Co-CEO Business Development
(0)6021 32 715 11
sales@mainition.de
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  • 100% GDPR Compliant
  • Seamless Integration into Existing IT Infrastructure
  • Blog

    Interesting Facts from the World of Sales Forecasting

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    "Engaging Existing Customers with Incomplete Data—Three Typical Scenarios"
    tips
    9 min. reading time

    "Engaging Existing Customers with Incomplete Data—Three Typical Scenarios"

    Anyone who waits for a clean database before reaching out to existing customers usually waits a year too long—and loses potential revenue during that year. The faster approach: Start pragmatically and refine data quality step by step using insights gained from ongoing outreach.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    The Silent Loss of Revenue: Why Wholesale Customers Are Leaving—and How to Spot It.
    industry focus
    9 min. reading time

    The Silent Loss of Revenue: Why Wholesale Customers Are Leaving—and How to Spot It.

    Customer churn often creeps up gradually: fewer orders, less interaction, lower revenue. Those who recognize these signs early and take action can reduce customer loss and maintain revenue.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    Identify customer churn before it becomes apparent
    industry focus
    7 Min. reading time

    Identify customer churn before it becomes apparent

    Customer churn often creeps up gradually: fewer orders, less interaction, lower revenue. Those who recognize these signs early and take action can reduce customer loss and maintain revenue.

    Tobias Wegner
    Tobias Wegner
    Customer Support & Founder Associate
    Multiple Touchpoints: What Makes an Activation Sequence Effective—and When It Falls Flat
    tips
    12 min. reading time

    Multiple Touchpoints: What Makes an Activation Sequence Effective—and When It Falls Flat

    Enpal's Upselling from Solar to Heat Pumps: The initial heat pump offer was followed by two more emails. One is the best of the entire series. The other shows where even a good sequence falls flat.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    Heat Pump Upselling via Email: What Enpal Is Doing Right in Its Approach to Existing Customers—and Where There’s Room for Improvement
    tips
    9 min. reading time

    Heat Pump Upselling via Email: What Enpal Is Doing Right in Its Approach to Existing Customers—and Where There’s Room for Improvement

    A former solar lead receives a heat pump quote. Strategically, this is a smart move. But the difference between “personalized” and “individualized” is precisely what determines the response rate.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    Customer Activation of the Week – Week 13, 2026
    tips
    4 Min. reading time

    Customer Activation of the Week – Week 13, 2026

    Feedback from everyday customer interactions—concise and inspiring.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    3 reasons why newsletters often fail to generate sales
    tips
    5 Min. reading time

    3 reasons why newsletters often fail to generate sales

    Many companies use newsletters to reach existing customers. However, in practice, open rates of 20%, click-through rates of 3%, and sales opportunities of 0.2% rarely lead to measurable revenue. The reason is rarely a lack of creativity. Rather, it is due to the concept of the newsletter.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    Customer activation of the week – Week 9, 2026
    tips
    2 Min. reading time

    Customer activation of the week – Week 9, 2026

    Every week, genuine reactions from everyday customer life—concise and inspiring.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    3 steps to reactivate existing customers—without overloading sales.
    tips
    6 Min. reading time

    3 steps to reactivate existing customers—without overloading sales.

    The fastest sales potential often lies in existing inventory. How can you leverage it?

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT
    Contacting Existing Customers in Compliance with GDPR
    Paragraphs
    tips
    4 Min. reading time

    Contacting Existing Customers in Compliance with GDPR

    Engaging existing customers is an effective marketing tool for businesses. Simultaneously, adherence to GDPR and competition law is mandatory. By observing fundamental principles, companies can easily and legally contact their existing clientele.

    Dr. Andreas Alin (Co-CEO)
    Dr. Andreas Alin (Co-CEO)
    Managing Director, Business Development & IT

    Frequently Asked Questions

    Frequently asked questions

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    The forecasts are based on historical completion rates and current customer response. The more data available, the more accurate the projection. Over time, Mainition's predictions become increasingly reliable.

    Mainition generates sales forecasts based on the responses of your activated existing customers. Incoming emails are categorized into prospective buyers, other activated customers, and bounces. Based on previous conversion rates, expected sales are projected so that you can immediately see how many customers are likely to buy and how much revenue this will generate.